BA Graphic Design

Graphic design is everywhere around us. Being aware that someone shapes all those messages to communicate with us is the first step when you want to want to become "story creator" that may reach everyone. Each project is a challenge that lets us develop our ability to communicate through images, fonts, illustrations, videos... the only limit is your creativity.

240 ETCS4 YearsScholarships



La fecha de comienzo del Curso 2018 - 2019: Monday, 01 October 2018.

Graphic Design offers us in each project the opportunity to do something new, to define identities, to transmit sensations through colour, form or typography... to communicate an idea, a thought or a feeling

María José Ruiz. Coordinator of the Graphic Design Degree

Continuous technological evolution and new media have created an enormous field of action for the graphic designer. We live in a society with a great demand and consumption of graphic and visual communication, so if you want to be part of this world, studying Graphic Design is the best option.

In Andalusia, the studies of Graphic Design have not been officially regulated until recent times. This programme is conceived to train professionals capable of devising new forms of communication thus transmitting ideas and values through the visual language.

At ESADA you can study the Official Degree of Graphic Design, this is a degree from the Ministry of Education equivalent to all effects to a University Degree. These studies are within the European Higher Education Area (EHEA) and therefore have international validity.

Our innovative methodology of Project-Based Learning (PBL) aims to bring professionals with a critical and analytical mindset, capable of developing a project from beginning to end, work in a team in a fluid way and to defend their ideas and their creations through the exhibition of their proposals. We offer a meaningful learning process; therefore, our students are able to manage their knowledge autonomously and professionally. Integrated projects are a fundamental tool because it gathers all subjects in a common purpose.

All projects have been designed so that the students acquire progressively all the necessary skills to be amazing graphic designer.

We complement our teaching at ESADA with conferences of professionals of recognized prestige in the sector and representative bodies of the cultural and mercantile sector that bring us closer to the real world of the design.

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Teaching Staff

  • Pepe Bautista


  • María Dolores Gutiérrez

    History of Graphic Design

  • Nacho Lomas


  • Evelin Martínez

    Visual Language

  • Marian Mellado


  • Fernando Ortega Camacho

    Representation systems

  • Adelina Ruz Hita

    Orientation and Professional placement


    1º Year

    Visual Language 8 ECTS Annual Theory - Practice
    Creativity and Project Methodology 4 ECTS Annual Theory - Practice
    Freehand drawing: Sketches 5 ECTS 1st Semester Theory - Practice
    Expression techniques in Design 5 ECTS 2nd Semester Theory - Practice
    Representation systems 8 ECTS Annual Theory - Practice
    Vectorial representation 7 ECTS Annual Theory - Practice
    Photographic documentation 5 ECTS Annual Theory - Practice
    History of the arts and aesthetics 4 ECTS 1st Semester Theory - Practice
    History of Design: centuries XIX, XX and XXI 4 ECTS 2nd Semester Theory - Practice
    Typography I: Composition 5 ECTS 1st Semester Practice
    Typography II: From calligraphy to graffiti 5 ECTS 2nd Semester Practice

    2º Year

    Anthropometry and ergonomics 4 ECTS 1st Semester Theory - Practice
    3D construction 5 ECTS Annual Theory - Practice
    Scientific fundamentals applied to design 7 ECTS Annual Theory - Practice
    Eco-design and sustainability 4 ECTS 2nd Semester Theory - Practice
    Technical English 4 ECTS Annual Theory - Practice
    Typography III. Design and management 8 ECTS Annual Practice
    Material, technology and graphic production 8 ECTS Annual Practice
    History of graphic design 4 ECTS 1st Semester Practice
    Spanish graphich design. Andalusia 4 ECTS 2nd Semester Practice
    Editorial design and layout 6 ECTS 1st Semester Practice
    Visual identity design 6 ECTS 2nd Semester Practice

    3º Year

    Theory and culture of Design 6 ECTS Annual Theory - Practice
    Design management 6 ECTS Annual Theory - Practice
    Web Design and Development 8 ECTS Annual Practice
    Photography Applied to Design 4 ECTS 1st Semester Practice
    Audio-visual Media 4 ECTS 2nd Semester Practice
    Ilustración aplicada al diseño 6 ECTS Annual Practice
    Design applied to packaging 5 ECTS 1st Semester Practice
    Advertising campaign 5 ECTS 2nd Semester Practice
    Motion Graphics 8 ECTS Annual Practice
    Optativa 1 4 ECTS 1st Semester Optative
    Optativa 2 4 ECTS 2nd Semester Optative

    4º Year

    Introduction to animation 6 ECTS 1st Semester Practice
    Information design 4 ECTS 2nd Semester Practice
    Interactive design 6 ECTS 1st Semester Practice
    Spatial Graphics 5 ECTS 1st Semester Practice
    Presentation and Project Rhetoric 3 ECTS 1st Semester Practice
    Graphic design, innovation and business 4 ECTS 1st Semester Practice
    Optional 8 ECTS 1st Semester Optative
    Final Graduate Project 12 ECTS 2nd Semester Theory
    Practicum 12 ECTS 2nd Semester Theory


    The students of ESADA can enjoy the services of Orientation and Guidance from the start, to focus from the beginning what their interests are and to perform internships from the second year. They will also work on their job placement as a graduate.

    ESADA has an international approach, therefore a language improvement program is included within the training of students, which includes weekly classes of foreign language throughout the four years of the degree.


    The students of ESADA are accompanied by a mentor who will accompany them through their learning process and that will help them to achieve their maximum potential.


    ESADA is the only design school in Andalusia that offers the four design specialties (Graphic, Interiors, Product and Fashion), allowing students to develop in a multidisciplinary environment. This way students acquire a global vision of the design process and fosters them to establish collaborations that enrich their training process.


    Studying Graphic Design in Granada has the advantage of being in contact with a vibrant and international city. In Granada you will find a unique blend of:

    • Historical buildings and historic environments part of the world heritage like the Alhambra or the Muslim neighbourhood.
    • A multicultural and international city, where you can enjoy a wide cultural offer (concerts, art museums, exhibitions, etc ...)
    • A privileged natural environment where you can enjoy the ski resort or the Mediterranean coast, both are half an hour away from the city.

    So if you still do not know where to study graphic design ESADA is your choice!

    BA Graphic Design


    The Higher Studies of Design offer qualified training in the field of design. Our students will be capable of understanding, defining and optimizing the products and services of the design in its different domains. They will also be able to master the scientific, humanistic, technological and artistic knowledge and the methods and procedures associated with them as well as generating values of artistic, cultural, social and environmental significance, in response to the social and technological changes that are taking place.

    The regulations that develop the Higher Degree of Design in the specialty of Graphic Design establishes a series of Specific Competences that the students must acquire, such as:

    • Generate, develop and materialise ideas, concepts and images for complex communicative programs.
    • Master the formal resources of expression and visual communication.
    • Understand and use the ability of significance graphic language.
    • To master the procedures of creation of communicative codes.
    • Establish organizational structures of information.
    • Interrelate formal and symbolic languages with specific functionality.
    • Determine and, where appropriate, create typographic solutions appropriate to the project objectives.
    • Know the channels that serve as support for visual communication and use them according to the communicational objectives of the project.
    • To analyse the behaviour of the receivers of the communicational process in function of the objectives of the project.
    • Apply methods of verifying communicative effectiveness.
    • Master the technological resources of visual communication.
    • Master digital technology for the treatment of images, texts and sounds.
    • Know the economic, social, cultural and historical context in which graphic design is developed.
    • Understand the legal and regulatory framework that regulates professional activity, occupational health and safety, and intellectual and industrial property.
    • To emphasize the positive social influence of design, to evaluate its impact on the improvement of the quality of life and the environment and its capacity to generate identity, innovation and quality in production.

    Professional Profile

    The graphic designer is a creator whose activity is to use the graphic language to generate messages and communicate content of different nature with different media and for the different communication channels. The main areas where it develops its activity are:

    • Corporate and visual identity
    • Editorial design
    • Graphic production
    • Design of containers and packaging
    • Art direction in advertising
    • Audio-visual design
    • Graphics on television
    • Multimedia design
    • Interaction design, web design
    • Environmental: graphic and communications applied to space
    • Design of didactic material
    • Research and teaching


    ESADA, being a private centre, is not in charge of conducting access tests; this is the responsibility of the Ministry of Education of the Junta de Andalucía.

    For each call, June and September, the School will prepare a course to meet the needs to access these studies.

    The access tests are divided in three different exercises. The first two develop during the first day of the call for tests and the third during the second day. Exercise 1 has a value on the final grade of 50% while the remaining two add up to 25% each, without having to approve the three parts to pass the exam.

    Academic Fees and Scholarships

    2988 € Per Year

    As students of an official degree, you have the right to apply for the scholarships of the Ministry of Education for post-compulsory studies, as well as those of the Regional Ministry of Education (ADRIANO). In addition, as a novelty, this year ESADA offers own scholarships to academic performance, which will be a bonus of 50% of the amount of tuition during the four years of training, for the best high school records.

    Being studies within the European Space of Higher Education, it is possible to choose the Erasmus + Scholarships both to study abroad and to do international internships.

    To know more


    ESADA Clothing

    Juan Carlos García Rufino

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    Merchandising de Mariano Fortuny y Madrazo

    Alba Guerrero Casado

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    Packaging derivado del aguacate

    Irene Corbacho Pérez

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    Libro Pop-up 'Sauro'

    Laura Soler López

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    Diseño de Merchandising de Alonso Cano

    Manuel Reinoso Fuentes

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    Marca Personal 'Zebra'

    Celia Zambrano Sánchez

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    Imagen 'Event Design Show'

    Alba Guerrero Casado

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    Libro Pop-up

    Silvia Giraldo García

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